20+ years

In Sales, Sales Ops & RevOps

14 Salesforce Certs

Including Solutions Architect

HubSpot Certified

And in it every day

Pipedrive Too

Hands-on, every day

Where would you like to start?

Pick the one that sounds like you. Not sure which? Book a chat and we’ll figure it out together.

Clean Start Review

A friendly look at your CRM, with a short list of quick wins. 

CRM Cleanup & Care

Tidy records, merged duplicates and a CRM that stays tidy.

Migration & Merger Ready

Move to a new CRM or combine two with organized, ready-to-go data. 

AI-Ready Data

Get your CRM data in shape so AI tools give better answers. 

Salesforce Streamlining

Simpler fields and flows, and a Salesforce that fits how you sell. 

Prospecting Data Engine

Targeted lead lists, filled in with fresh contact details. 

How we tame your CRM

Five steps. Easy peasy, lemon squeezy. 🍋

Just you, me and your CRM story. 🛏️

Tell me what you love, what you wish was different and, of course, what keeps you up at night. 

You decide how much I see. 🔎

Give me read-only access or send an export, whichever feels right. The more I can see, the better your plan. 

Pick and choose, or take the deal. ☑️

I go through my checklist and write up what I found. You get a price for each piece so you can choose what matters most. Want it all done? I’ll give you a deal.

Backed up first, tidied next. 🔙

Your data is backed up before I touch anything, so every change can be undone. Then I get tidying, keep you posted and walk you through what changed. 

Tidy today, tidy tomorrow. 📆

Want it to stay that way? I can check in daily or weekly, and my audit dashboard shows me anything new that needs attention. I merge duplicates and fill in key details on new records, so your data stays accurate and trustworthy for reporting.

Maria Doucette

Hi, I’m Maria

Sales Operations & Systems Consultant 

I’m Maria Doucette, and I’ve spent 20+ years in sales, sales operations and RevOps. I still get a little thrill from a tidy CRM.

I like things clean, organized and in their place, so I can find them when I need them. To me clean data is like a tidy house, it’s never really done, but it’s so worth keeping up. 

I’ve sold, run the numbers and built the systems behind the sales team, so I look at your CRM the way your reps, managers and reports all do. Today I work with growing teams, in Salesforce, HubSpot and Pipedrive.

Questions? I’ve got answers.

Growing teams that are ready for a tidy CRM and often don’t have someone on staff to look after it.

Salesforce, HubSpot and Pipedrive. I know all three inside and out. Using something else? Just ask. 

You decide how much I see. I can work with read-only access or an export file, whichever you’re comfortable with. Your data is backed up before I make any changes, and I only change what we’ve agreed on in your plan.
I’m happy to sign an NDA.

Yes. I back up your data before any work begins, so changes can be rolled back. 

I price each piece of your plan separately, so you can choose what matters most. If you’d like it all cleaned up, I’ll give you a deal. You’ll see the prices before work begins.

 That’s what the first chat is for. Tell me what you love and what you wish was different, and I’ll point you to a good starting place. The Clean Start Review is a friendly way to begin. 

Yes, if you’d like. With Keep it clean, I check in daily or weekly, merge duplicates and fill in key details on new records, so your data stays accurate for reporting. 

It means your CRM data is consistent, complete and organized, so AI tools can find what they need and give you answers you can trust. I tidy up the data first, and your AI tools get a solid foundation.